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Creating an objective, bias-free campus recruitment test

Over the past two months, we talked to over 100 customers who’ve successfully strategized and executed virtual campus recruitment drives. We understood their challenges, solutions, and, most importantly, the key factors that helped them succeed.

These are the top challenges they faced during campus recruitment:

campus recruitment guide

In any high-volume hiring process such as campus recruitment, you need to ensure the people reaching your hiring managers are above the skills benchmarks you’ve set as per industry and organizational requirements.

Also read: Our in-house cognitive abilities expert dives deep about why cognitive abilities assessment is the first step to campus recruitment, access the study here.

For instance, if you’re hiring for IT roles, some of the parameters you’ll expect your candidates to excel in are logical reasoning, computer fundamentals, coding skills, and more. Moreover, during campus recruitment, you’ll need to assess the potential of the candidate to perform. In order to help you do that, we’ve identified various parameters, for both tech and non-tech roles, that will help you spot high-potential candidates.

campus recruitment guide

We’ve further divided the skills and proficiency level required for some popular roles during campus recruitment. Visit here to learn more.

The Bottom Line

Long story short, if you want to source, engage, and hire quality interns as well as entry-level candidates for your organization, you need a campus recruitment plan in place. What's most important to remember is that your campus recruitment process can only work if it is an ongoing strategic initiative instead of a one-off activity

Plus, enterprises that focus on the big picture, creating a strong talent pipeline for the future, will be the ones driving innovation in today's unpredictable hiring landscape. Additionally, contrary to popular opinion, much of the work is still left post-recruitment—you need to monitor the needs of the new hires, understand the gaps in the recruitment process, and gather insights into what's working (and what's not).

Finally, at the heart of successful campus recruitment lies ongoing relationship-building with colleges and students alike. From checking in with previous applicants to providing mentorship, there's much ground to cover. However, with the right tactics and strategies as mentioned in this campus recruitment guide, you can be assured of driving a value-driven recruitment process that provides meaning to the hiring process for both employers and prospective candidates.

campus recruitment guide
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