Branding and Advertising Online Test

Candidates Assessed

10345+

Organizations Served

120+

Branding and advertising online test is the preferred pre-employment assessment for recruiters and hiring managers to identify job-fit candidate objectively and accurately. The assessment is useful for hiring job roles such as Marketing manager & brand marketing manager. This branding and advertising test can improve interview-to-selection ratio by 62%.

Test Summary

Branding & Advertising skills test helps to screen the candidates who possess traits as follows:

Good knowledge of carrying out product lifecycle processes in branding & advertising
Strong experience of dealing with international markets
Good understanding of PR techniques, IMCs, etc in branding and advertisements
Good experience in brand measurement methodologies
Familiarity with the terms like hero-hub-hygiene strategies

Our powerful reporting helps you to analyze section wise performance of candidate to gauge his strengths and weaknesses. You can easily share these instantly generated results with your peers. Branding and advertising online test can be taken by the candidate from anywhere in the comfort of their time zone. Features like window violation and webcam proctoring help detect cheating during the test.

This test may contain MCQs (Multiple Choice Questions), MAQs (Multiple Answer Questions), Fill in the Blanks, Whiteboard Questions, Audio/Video Questions, LogicBox (AI-based essay evaluation), Job-based Simulations, True or False Questions, etc.   

Test Duration: 20 minutes

No. of Questions: 10

Level of Expertise: Senior

Useful for hiring

Brand Marketing Manager
Assistant Brand Manager
Digital Marketing Manager

Topics Covered

Product Lifecycle

Branding and advertising online test helps recruiters to evaluate candidate’s knowledge about managing the entire lifecycle of a product from its inception through the engineering, design, and manufacture, as well as the service and disposal of manufactured products

Hero-hub-hygiene strategy

This assessment helps recruiters to evaluate candidate’s ability to design Hero-hub-hygiene strategy

PR Techniques

This test helps recruiters to assess candidates knowledge of identification of procedures or policies to earn public acceptance through PR techniques

IMC

Branding and advertising skills test helps recruiters to evaluate candidate’s ability to promote brand messaging across both traditional and non-traditional marketing channels and using different promotional methods to reinforce each other

Brand Measurement Methodology

This test helps recruiters to identify candidate’s proficiency with brand metrics, creating a methodology and cadence for taking measurements, and then adjusting the marketing strategy

Sample Questions

Choose from our 100,000+ question library or add your own questions to make powerful custom tests

Question types:

Multiple Option

Topic:

Brand and advertisement - Agency Structure

Difficulty:

Medium

Q 1. You have come up with a seasonal discount offer for your apparel boutique. You want to run a Google PPC campaign to increase footfall in your shop for this. For this temporary project, what kind of agency should you look for?

Freelancers

Public Relations (PR) agency

Advertising agency

Promotional agency

Question types:

Multiple Option

Topic:

Brand Experience - Brand Design

Difficulty:

Easy

Q 2. An upcoming ice cream brand is looking for new packaging designs for its brand. They want the designs to not just look good, but also to be economical to roll out. They, however, are dissatisfied with the submissions by the design team, leaving the design team clueless as to what should be attempted next in order to see the project through.

The designs submitted are redundant looking with a lot of imagery.

Clientele is clueless of their requirements.

The design team is on a different page altogether and hasn’t done their market research on the trending designs in the relevant industry.

They should meet the clientele again and fix the issues.

You can customize this test by

Setting difficulty level of test

Choose easy, medium or hard questions from our skill libraries to assess candidates of different experience levels.

Combining multiple skills into one test

Add multiple skills in a single test to create an effective assessment. Assess multiple skills together.

Adding your own questions to the test

Add, edit or bulk upload your own coding questions, MCQ, whiteboarding questions & more.

Requesting a tailor-made test

Get a tailored assessment created with the help of our subject matter experts to ensure effective screening.

Related Skills

Trusted By

“As a Talent Acquisition Manager, I observed that my team spent too much time in interviewing irrelevant candidates. So our team created an Aptitude evaluation test called Uneecops Common Aptitude Test (UCAT) with the help of iMocha. Now, we share the test with the candidates & based on the assessment report we were able to filter 170 good candidates from the pool of 300.”